Media/Promotion

Promoting Pangea Day

Media	Type	Contacted	Went Out	Who
tribal harmonics	Online		Apr. 9	Jill
mostlywater.org	Online		Apr. 11	Jill
Film Festival mailing	Online			Paul
Women in Film & Video	Online		Apr. 30	Hedy
Fish List	Online		Most Fridays for about 2 months	Jill
janeira.com	Online		May 5	Emily Weird contacted Kajin & Jill
Courier: Email Barry Link (blink@vancourier.com)	Newspaper	emailed him Apr29		Hedy
West Ender - Email artseditor@westender.com.	Newspaper	emailed him Apr29		Hedy
Asian Pacific Post- email: acao@postpeopleinc.com.	Newspaper	emailed him Apr29		Hedy
Xtra West (?) – contact Gareth - Gareth.Kirkby@capital.xtra.ca	Newspaper	emailed him Apr29		Hedy
North Shore News – If screening is on North Shore will do story – contact John Goodman (jgoodman@nsnews.com)	Newspaper			Hedy
Persian newspapers	Newspaper	emailed May 2		Hedy
Sing Tao Daily	Newspaper	website not in English?! Not contacted		Hedy
Vancouver Chinese News	Newspaper	owner gone to China, no one to do story		Hedy
Vancouver Korean Press - Vanchosun	Newspaper	emailed May 2		Hedy
The Link (leading Indo-Canadian newspaper):	Newspaper	emailed May 2		Hedy
The Sangharsh	Newspaper?			Hedy
The Indo-Canadian Voice	Newspaper	emailed May 2nd		Hedy
L'eco D'Italio	Newspaper			Hedy
Il Marco Polo	Newspaper	emailed May 2		Hedy
A bunch of TV stations	Television			Paul
Crave	Radio		Will promote Friday, May 9 morning	Paul
Vitamin V	Online	emailed May 7		Jill
meetup.com	Online	Contacted many groups May 7		Jill
Shaw & Shaw Multicultural	Television	Emailed May 7		Jill
ICTV	Television	Phoned May 7		Jill
Channel M	Television	Phoned & Emailed May 7		Jill
Novus TV	Television	Emailed & called May 7. They called back and will get in touch with Paul.		Jill

Asking for volunteer help

Facebook	constantly	Online	Jill
Livejournal	Apr. 4 & 15	Online	Jill
Fish List	Apr. 4 & 11 & May 2	Online	Jill
Jhayne's blog	Apr. 4	Online	Jill
Burners	Jamie did this	Online	Jill
Tribal Harmonics	Apr. 9	Online	Jill
The Drive is Alive	Apr. 11	Online	Jill
mostlywater.org	Apr. 11	Online	Jill
Georgia Straight	Hopefully in Apr. 17 issue	Newspaper	Jill
Westender	Hopefully in Apr. 17 issue	Newspaper	Jill
Johnny Frem calling his contacts	Week of Apr. 14	Phone	Jill
WorkLess mailing		Online	Jill

New News Current Apr. 28

Paul Schellenberg, Sponsorship & Development Manager at Vancouver International Fringe Festival, is organizing the Downtown Vancouver event at Granville 7 Cinema, the city's largest and likely highest profile event. Seating in the main theatre is 660.
Paul has approached us to share resources and to promote together as co-venues. Paul has access to sponsorship and media. He is helping us to
create a larger event than we had previously.

Paul's event:
* Raising money for World Food Programme (free ticket with suggested donation of $5-10/person)
* MC'd Opening Ceremony with VIP welcome messages, short WFP video for the 30 minutes before Pangea
* Also videos and countdown clock before the screening
* Possible free drink, snack, free or cheap sandwich to attendees (everyone/anyone who donates to WFP)
* Limited 'thank you bags' for VIP contributors/sponsors
* People may be able to bring bag lunches
* Potential video linking lobby between his and our event
* 30 minute short wrap up program with limited speakers/commentors and open mike type
* Tickets (free) will be able to be picked up at a few establishments, TBD
* Official program
* Target market: Film, ethnic and arts communities, downtown business and the hip downtown crowd

Our event:
* Raising money for World Food Network (through donations and our Silent Auction that Dea is creating)
* If our venue is ok with it, anyone who donates to WFN gets a lunch
* If our venue is ok with it, donated granola bars and juices for everyone
* If our venue is ok with it, ask general people to bring their own lunches
* Paul may get us a high profile speaker to introduce the screening
* Video from the lobby between his and our event
* Maybe show Pangea Day videos and a countdown clock before the screening
* Discussion afterwards - venue and facilitator TBD
-- The discussion afterwards may also have a series of speakers of
local programs people can get involved in
* We may have an after party for both venues to attend, perhaps located
somewhere half-way in between both
* Tickets (free) will be able to be picked up at a few establishments,
on the Drive
* Target market: Commercial Drive and surrounding area residents -
families, activists, young people, etc.


VENUE

We were debating back and forth between Rio and VanEast Cinema.

Rio: Has all the tech requirements that we need to bring in the broadcast.
VanEast: Doesn't have the tech requirements that we need, but the owners
are open, friendly, and willing to book us.

Due to time constraints, as in, two weeks left to promote the event, and
we couldn't get in touch with the Rio decision-makers, we went with
VanEast. It seats approx 400 people and is costing $400 + GST (deposit
of $200). Personally, I think it's cozier and I'm glad we've got that one.


BROADCAST

The current possibilities are:
* ICTV might carry it
* CityTV might carry it
(but we won't be able to bring a cable signal into the theatre)
* Bell Express Vu is giving us access to the program, so we are trying to figure out if we can make this work
* Barring that, we will need to find the funds to bring in a satellite dish. These are expensive.


SPONSORSHIPS

* Paul is going to find sponsors for our venue and the flyers.
* Dea is still looking into getting additional sponsors for us as well, and will be working with Paul on this


MEDIA

* Paul is working on getting stories and ad space in:
- Georgia Straight
- Metro
- Globe & Mail
- Vancouver Sun
- 24 News
- National Post

* Hedy, a new volunteer on our team, is going to send the Press Release
to any major papers not covered by Paul and to the local/grassroots
papers, including communities and different ethnicities. Emily, did you still
want to work on media as well? If yes, I will put you in touch.


POSTERS / FLYERS

* Our posters are going to be joint between the two venues.
* 200 Full-Colour posters. Paul is going to put 20-30 at select
establishments. We are going to plaster the rest everywhere we can.
* 2500 flyers (postcard sized). We will plaster them everywhere.
* Paul is taking care of the graphic design and printing.


OTHER DEVELOPMENTS

* New venues are listed as official on the main website, including Gallery Gachet
* The list of the 24 short films is up on the main Pangea (and soon on
ours). One of them is Canadian - yeah!
* Our first media: We are going to be on janera.com on May 5
* VanEast may give us 20 one-year theatre passes for a draw


TIMELINE

* Press Release will be ready tomorrow
* Speaking with medias ASAP
* Aiming to have everything ready to go out into the streets for
Wednesday or Thursday: tickets, posters, flyers

Vision for the day:

9am Setup
11am - 3pm Pangea Program at the VanEast.

3:30-4:30pm Discussionlead by Betty Krawczyk from WorkLess. Possibly at Cafe Deux.

We are thinking of cancelling the after party concept due to time constraints and losing too many resources to the Burn party that night.

Broadcasters:

Channel M	Doesn't meet their CRTC rules. (Been bought by Rogers. Can't make decisions before Apr. 30. Try again May 1 if have no other. )
Multicultural Channel	Sandra Murphy says too late to schedule it.
ICTV	Linda called us back - very excited. I emailed her info as requested.
Knowledge Network Phone:	No. They program 4 months in advance.
Shaw TV	Sandra Murphy says too late to schedule it.
Novus	Took my email info and will get back to me - on programming or news story (downtown core news stories)
City TV	TED Contact speaking with them. They may come on board.

We will most likely get our feed through Bell Express Vu, if we can work out the details!

Venues

Rio	Costs $500. Probably won't bend on that. Not available for after party. Has our tech requirements.
WISE Hall	Not available
Anza Club
Grandview Legion	$400. Might give discount
Japanese Cultch
Britannia Community Centre	Not available
Workhouse (Kajin?)

Granville Cinemas 7	Downtown Vancouver Location confirmed, 660 seats 10:30 - 15:30, doors open 9:45
VanEast Cinema	Location confirmed. Almost 400 seats. 11:00 - 3:00. Doors open 10:30 ? Still need to work out the tech issues!

Promotions

More Promotions Ideas

Get flyers into the Vancouver library system

Media Interested in Covering It

Type	Place	Details	Their Contact	Our Contact
TV	Novus	Offered to do news story on downtown location		Jill
TV	Multicultural Channel (& Shaw?)	Offered to do news coverage	Sandra Murphy	Jill
Internet TV? Or was that real TV?	Robin's show	Jessica's friend	Robin	Jill
TV	CTV, CBC, Global, M	Downtown coverage planning		Paul S

Other

Sent Press Release info to Christopher on Apr. 20. Christopher will send to his media list.	Jill
Sent call-out for sponsorship to WorkLess mailing list on Apr. 20.	Jill
Conscious Planet was going to sponsor $400 and looks like they may be backing out. Apr. 20.	Jill
Talking to Leo Awards. They are a no.	Fane
Contacts with Georgia Straight	Paul
Contact with co-op radio	Jill
Test connection and projector at VanEast, Friday, May 2	Aytu & Kajin